Yamamoto Customer Magazine
Yamamoto Customer Magazine
Concept & graphic identity.
Fictive case.
Yohji Yamamoto is known for his avant-garde Japanese tailoring design aesthetics and is today one of the fashion world’s biggest names.
In connection with the fact that 2021 will mark a 40 years since Yamamoto had its first Prêt-à-porter show in Paris, it has been decided to send one out anniversary magazine with the name Y XL to selected customers.
My job was to develop the visual concept for this magazine.